Littledata ‑ The Data Layer

Jan. 23, 2026

Great CS experience to help understand our data better

Dec. 14, 2025

Littledata – The Data Layer is one of those apps you install and immediately wonder how you ever debugged Shopify tracking without it. Setup is straightforward, and once it’s running you get a clear, reliable data layer that makes analytics tooling behave the way it should. It’s especially strong for getting consistent ecommerce events through to GA4 and other platforms without the usual Shopify “mystery gaps,” duplicated events, or attribution weirdness. Having a single source of truth for customer and purchase activity (that you can actually trust) saves a ton of time compared to patching together pixels, scripts, and half-working workarounds. What I like most is the stability: the events are well-structured, implementation feels thoughtful, and it reduces ongoing maintenance rather than adding another moving part. Support has also been very responsive and practical. If you care about accurate conversion tracking, clean event data, and less time spent chasing discrepancies between Shopify and your analytics tools, this is an easy recommendation.

Dec. 9, 2025

Only good experiences with customer service. Works reliably and Littledata seem to be very much on top of changes in Google, etc.

Nov. 17, 2025

Really easy to implement, fast support when needed. Really got my GA4 numbers on point again after migrated to Shopify. Also REALLY good event increase in Meta and support good to go server side on Klaviyo to not miss anything for flows.

Oct. 30, 2025

Simple and effective, does what it needs to do. Support also great, responses are quick and helpfull

Oct. 27, 2025

Really straightforward implementation and very responsive/helpful customer service.

Oct. 21, 2025

Excellent (small) team, great communicating. Video call for the setup to ensure it was done properly, and a follow up to iron out a few things. Product fit proven with clarity. Highly recommend.

Oct. 21, 2025

Works as expected. No issues whatsoever. Google Ads, Facebook/Meta and GA4. Great support by Claudiu!

Oct. 16, 2025

I'm using Facebook, Google, Tiktok and Klaviyo ads/systems and tracking works very well, it's reporting >99% same as Shipify so all is very well. Also Facebook and Google get all info about purchases and revenue correct (I'm new to tiktok and klaviyo so I do not check those yet very much).

Oct. 11, 2025

I'll describe the situation, and you decide whether it's worth it. I tested on a single Google Ads channel with almost 100% of orders qualified for that channel. The result: a little over 50% of conversions were not counted. This is a disaster. It already affected campaign optimization and the campaign results (Performance Max), and I also paid almost $23 for this super tracking. I strongly discourage it; it’s better to install native Shopify because it counts better. PS. This isn’t the only store; with another one it was around 30%. The support, though friendly, assures me that everything is OK.

Sept. 9, 2025

It worked perfectly, Claudiu's support clarified our doubts, the conversion attributions are 100% correct now, we recommend littledata!

Aug. 18, 2025

The support has an answer to all our problems! And this app saved us a lot of headache with tracking. It is worth it!

Aug. 12, 2025

Does exactly what we needed and the support received from Cornelia & Claudiu has been second to none !

July 24, 2025

Littledata works great! I had a few questions and the customer service was more than excellent. I will keep using the app for long! It really helps us...

June 14, 2025

Really great support and customer service from the Littledata team! Thanks for all your help Claudiu

June 10, 2025

Littledata made it easy to get accurate conversion tracking across our Shopify store and marketing channels. It fixed issues we faced with iOS 14+, cookie restrictions, and ad blockers. Super reliable and easy to set up. Highly recommend for any store running serious campaigns!

May 20, 2025

Finally managed to connect it. Very good application.

May 9, 2025

We have been using Littledata for about a year and a half with our Shopify webstore. The accuracy of the data has really assisted us to run effective Google PMAX campaign. We have been impressed by the great support and customer service from the Littledata team whenever we have had questions or issues.

May 2, 2025

Not only does it track more conversions but it easily connects...the even better side? IF there is any tech issue going on their customer support is absolutely amazing. You can never go wrong when an app does what is says and tacks on great customer service to boot!

April 16, 2025

Having precise tracking for all platforms has really improved our ad performance and the customer support from the Littledata team is unmatched. They are responsive, helpful, super knowledgeable, and very willing to hop on a call and fix things that we broke (ha!).