Lulu Direct

Aug. 7, 2025

Lulu Direct is not feasible with their current setup, so I've switched to ordering in bulk and shipping out myself. First, Lulu takes almost a week to mark orders as fulfilled with the tracking info, so I've had to inform every customer of this fact. Second, if a customer does not enter their phone number, then Lulu Direct throws a fit and you have to add the phone number plus additional steps of updating the address and shipping info. If you require phone numbers for all orders, then maybe this won't be an issue. Third, sometimes there's an extra payment flow in Lulu Direct which I don't understand. Orders have been delayed because this was not obvious. I'm also switching back to shipping myself because I can bundle the books with other products and include promo material.

Sept. 6, 2023

Working with LuLu and creating books directly on their website is easy and the quality of the books is superb. I gave the app 2 stars because it is more expensive to go through the app with a fulfillment charge on top of that. Better off going directly through LuLu website, it is free as well. I also found that I can't connect my LuLu books already made online into shopify without having to redo the entire process of creating a book through the app.

Oct. 10, 2022

I am very disappointed with the Lulu app. When attempting to edit my books the page will not load. I can't make any updates to my books because of this. The shipping time is marketed at 3-5 business days but all of my orders have taken 10-15 days to deliver. I get that shipping may take longer under certain circumstances but if the majority of my orders are going to take almost 2 weeks to deliver then this app is not worth my time and I would rather go a different route. If someone could help me with these 2 issues that would be much appreciated but as of now I am looking for other options.

Dec. 6, 2020

I am new to the Lulu xPress app, and I have had more than 100 orders go thru the app in the past 2 weeks. The problem is, I can only see my most recent 20 orders within the Lulu app, if I try to click beyond the first 2 pages - it does not show the rest. I am not able to access the status, tracking or customer information for those orders via the app and this is a potential nightmare waiting to happen during the holiday season.