Finaloop

Finaloop is a game changer for my small business. I was using QBO and paying for a bookkeeper. The numbers meant nothing to me. I just figured it was a cost of doing business so I could pay taxes. With Finaloop everything is synced in real time and the interface allows me to parse the data any way I need so I can make real strategic decisions for the business.

Finaloop team is amazing! This is such a stress to organize as a small business and I don't know what I'd do without them. They keep pointing me in the right direction and constantly helping me figure out and solve one problem after another. I couldn't organize it all without their team.

I almost never leave reviews. I've been using Finaloop now for over 2 years and I've used numerous other accounting tools with Shopify before, including QuickBooks Desktop, Quickbooks Online, Accumatica, and NetSuite. Finaloop is the ONLY accounting tool that has actually made ecommerce accounting easy. We sell on Shopify, Amazon, eBay, and TikTok Shop and it handles fee categorization, de-duplification, and every other pain point seamlessly. We manufacture our own products, and it handles POs, single-level BOMs and production builds beautifully. Now it has my Amazon, Meta, and Google ads accounts integrated and orders come over LIVE, as does the ad data. So I have real, true metrics for my ROAS and CPA based on de-duped ad and purchase data. I have zero need for a 3rd-party analytics tool for sanity checking. Seriously, Finaloop is the only tool that is worth multiples of what they charge.

Have been using Finaloop for more than two years now and I could not imagine a better app for accounting. Easy to use even with little accounting knowledge. Everything works and their team is always there to help you. Also the app got constantly better over time.

Couldn't be happier! I finally feel like my books are actually up to date and accurate and this is so much cheaper than what I was paying previously. A great solution for us.

Finaloop has been a game changer for my business. As a founder, accounting is not my area of expertise, and their team has made the entire process feel manageable and less stressful. I love that they understand Shopify and e-commerce, and I always get answers when I have questions. The platform gives me confidence that my books are accurate, and the team genuinely feels like an extension of my business. Highly recommend.

Best app ever for accounting. They handle everything for me perfectly, and I'm a solo founder. I only spend 15mins a week on bookkeeping and accounting because of these guys.

I had a very disappointing experience with Finaloop. I was charged around $4,000 with the promise of having access to a human bookkeeper for support, but that never materialized. Within just a few weeks, I couldn’t reliably log in or get my accounts to sync, which made the service essentially unusable. When I reached out for help, instead of resolving the issues, I was told I would need to pay even more to get proper support. That was extremely frustrating and felt unreasonable. Ultimately, I switched back to a traditional bookkeeping service and found it to be more reliable, and actually more affordable than this AI-based option. Also, instead of refunding me for the remaining subscription they said they have a no return policy. Based on my experience, I would recommend proceeding with caution.

Great e-comm focused accounting software. Switched to Finaloop at the beginning of 2024 from Quickbooks. No competition/regrets there. I had given Xero a trial around the same time, but found Finaloop to be more user friendly and more robust for my needs at the time. They have made many great updates since, including product suggestions that I have personally requested, which shows that they really listen to their customers and are committed to evolving with the times. I find their support to be very helpful and generally quick in response time (less than 24 business hours, with the exception of tax season - can be slightly longer). Reporting could be more robust - I know they are constantly trying to improve this. Overall highly recommend.

Switching to Finaloop was the most reliving and best choice I have ever made. It was a bit stressful at first, because its a scary change. But its penny for penny perfect and their team is incredible. I HIGHLY RECOMMEND FOR ALL BUSINESS OWNERS ESPECIALLY ECOMMERCE!

Great experience! I have found my data to be a lot more accurate than other software I tried before due to the great integrations with Shopify. The support team is always very quick to reply and very thorough in their help. Highly recommend!

I was hesitant at first because of the price but in the end we were able to get rid of our bookeeper and are saving so much money. It's also helpful now that I am handeling it myself that I have a full picture of our financials instead of someone else who was organizing it all. It's also so much easier to to use than quickbooks. I have no financial background and it has given me a lot of clarity. I also love that there are live agents there to help any time I have a question about accounting and using the platform. Very easy to get answers.

Had a great experience with the product overall and implementation of InventoryIQ. Helps me aggregate all the data in 1 place across 3 sales channels for real-time analysis. Support is fantastic.

Changed my life. Not kidding. It has removed most of the weight on my shoulders for accounting and finance. Also, you guys should add cashflow forecasting to know how big of working capital loans to get.

Phenomenal app and support from the team. Onboarding was great and this really covers EVERYTHING an e-commerce business needs from inventory, COGs, bookkeeping, revenue, charts, everything in one place. Couldn't be more pleased with it.

It took all the chaos out of my books and gave me real-time clarity on my numbers. I used to dread month-end reconciliations—now everything’s automated, accurate, and up to date. It’s saved me time, stress, and helped me finally feel organized financially. Super easy to learn and not complex like Quickbooks.

This software quickly replaced both my quickbooks, inventory management platform and all other accounting spreadsheets I worked with. Warmly recommended!!

Fantastic company and partners. Their team works extremely hard and they're truly kind when it comes to working with sellers. This company is very ethical, and when we had issues unrelated to them they were very understanding when many other software vendors wouldn't be. Their dashboard is easy and straightforward. Also there's many integrations that you wouldn't expect. Their network effects and growing popularity shine through. This is a very healthy company and that in part makes them a good financial partner for your business.

I've been on the app for about 2 mos now and am still learning, but 1) The initial integration was SUPER EASY (we sell on 5 channels including Amazon) 2) The support I have received is Top Notch and easily one of the top software companies I've ever interacted with. I am coming off of QuickBooks and A2X. While A2X made QB more manageable, after being on Finaloop I can see how outdated it is and how bad it is for an eCommerce business - never mind the cost savings. I am so grateful to the person for the recommendation to give this a try! Highly recommend!