All reviews

Rating Breakdown

  • 5
    91% (3,865 ratings)
  • 4
    6% (239 ratings)
  • 3
    1% (53 ratings)
  • 2
    1% (22 ratings)
  • 1
    2% (68 ratings)

Reviews with Text

  • 91% (3,850)
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4 / 5 Share

May 4, 2026

customer service was fast and quick to reply to my enquiries!

Using app

28 days

Total reviews

1

Average rating

4.0

Developer Reply

Thank you for taking the time to share here! We're glad to hear your experience with our support team was quick. We've also reached out to learn where and how we could've crafted a 5 star worthy experience and hope to hear back there. Have a great day! Smile Team

4 / 5 Share

April 15, 2026

While we like the app, it's the support that we care about most. Every app has its quirks and none is perfect, but it's the people that are the difference between winning and losing. Quite specifically, Lisa was that difference and the reason Smile became the perfect solution for our business need.

Using app

Over 3 years

Total reviews

6

Average rating

4.8

Developer Reply

Thank you for the incredibly kind words here, it's been a wonderful reminder of why we do, what we do! We'd love to work with you to see where we can do a bit better though - and have reached out directly via email. We hope to hear from you and thank you again.

4 / 5 Share

April 7, 2026

The app works well and the support is good. I get frustrated that maintenance happens during South African business hours. We lost a big sale because a customer in store could not use her points while maintenance was being done for 6 hours.

Using app

Over 4 years

Total reviews

4

Average rating

3.0

Developer Reply

Thank you for the feedback here! Our team are committed to learning where and how we can do better for our merchants. We've reached out to you directly and hope to hear from you shortly! Alex & Smile Team

4 / 5 Share

Jan. 14, 2026

The app is very helpful in creating a sense of reward and motivation to clients. It is highly encouraging to have this app in place, especially with such a supportive and responsive team behind it. Shoutout to Joana, Erin, and Ezra for their dynamic, efficient, and consistently helpful assistance whenever needed.

Using app

About 5 years

Total reviews

1

Average rating

4.0

Developer Reply

Thank you for your review! Our support team has reached out to see if there is anything else we can assist you with :) - Smile Team

4 / 5 Share

Dec. 17, 2025

Great app - could use some minor changes but otherwise it's very easy to use.

Using app

About 2 years

Total reviews

1

Average rating

4.0

Developer Reply

Thank you for your review! Our support team has reached out to see if there is anything else we can assist you with :) - Smile Team

4 / 5 Share

Dec. 17, 2025

Using app

About 1 year

Total reviews

5

Average rating

4.6

Developer Reply

Thank you for your review! Our support team has reached out to see if there is anything else we can assist you with :) - Smile Team

4 / 5 Share

Dec. 15, 2025

Using app

2 minutes

Total reviews

1

Average rating

4.0

4 / 5 Share

Nov. 18, 2025

We use Shopify (Symmetry)for our women's fashion store and the Smile app works well for us. We recently requested help with accessing loyalty points more quickly at the till point and the Smile team provided swift and clear instructions. Thank you.

Using app

Almost 5 years

Total reviews

2

Average rating

4.5

Developer Reply

Thank you for your review! Our support team has reached out to see if there is anything else we can assist you with :) - Smile Team

4 / 5 Share

Nov. 18, 2025

Using app

About 1 hour

Total reviews

1

Average rating

4.0

4 / 5 Share

Nov. 13, 2025

Using app

9 months

Total reviews

1

Average rating

4.0

Developer Reply

Thank you for your review! Our team have reached out to see if there is anything else we can assist you with :)

4 / 5 Share

Sept. 17, 2025

Smile Rewards works well!

Using app

Over 6 years

Total reviews

6

Average rating

4.8

Developer Reply

Thank you for your review! Our support team have reached out to see if there is anything else we can assist you with :)

4 / 5 Share

Sept. 5, 2025

Using app

Over 4 years

Total reviews

2

Average rating

4.5

Developer Reply

Thank you for your review! Our support team have reached out to see if there is anything else we can assist you with :)

4 / 5 Share

Sept. 3, 2025

After a few emails bouncing around between agents, I finally got to Lynn. Once I explained the situation, she had me squared away in no time. If I’d gotten Lynn from the start, this would’ve been a no-brainer 5/5 — she’s the MVP here!

Using app

About 2 months

Total reviews

6

Average rating

4.8

4 / 5 Share

Sept. 2, 2025

Great app and even the free version does what I need it to be.

Using app

Over 1 year

Total reviews

13

Average rating

4.5

4 / 5 Share

Aug. 13, 2025

Using app

Over 2 years

Total reviews

6

Average rating

4.5

Developer Reply

Thank you for your review! Our team has reached out to see if there is anything else we can assist you with :)

4 / 5 Share

Aug. 6, 2025

This app works pretty great. The only complaint that I have is that the starter plan has a really low maximum number of monthly orders, only being 500, but I love it besides that. Also, Shelby - the person I talked to for getting help - was so nice and helpful! It's also a great app if you use Klaviyo :)

Using app

4 months

Total reviews

3

Average rating

4.7

Developer Reply

Thank you so much for your review! Our Support Team have reached out to see if there is anything else we can assist you with :)

4 / 5 Share

Aug. 5, 2025

easy to instal and lunch

Using app

25 minutes

Total reviews

1

Average rating

4.0

4 / 5 Share

Aug. 5, 2025

Using app

5 months

Total reviews

1

Average rating

4.0

Developer Reply

Thank you so much for your review! Our Support Team have reached out to see if there is anything else we can assist you with :)

4 / 5 Share

July 31, 2025

The customer service is absolutely FANTASTIC! Special thanks to Lisa and Andrea for their kind patience in answering my many questions. I'm giving 4 stars because the starter (paid) plan could offer more "rewards" than it does currently. Also, the interface/navigation is very frustrating. Certain things like the widget are edited via two seprate sections, which can be a nightmare if you're still familiarising yourself with the setup........And there's so many additional options/settings available and you don't know your plan is not entitled to them until you start clicking and try activating them. That, is very frustrating as a user.

Using app

6 days

Total reviews

12

Average rating

4.7

4 / 5 Share

June 25, 2025

The app doesn't feature all the tools we need to start our loyalty program, but the support was really helpful and fast in resolving our problems.

Using app

28 days

Total reviews

5

Average rating

4.4