Shopify Collabs
Work with influencers to promote your brand and drive sales
Rating
3.9
feedback
359
chart
#903
All reviews
Review RSS Feed
Dec. 1, 2025
Nov. 29, 2025
Nov. 24, 2025
Nov. 23, 2025
Nov. 19, 2025
Nov. 19, 2025
Shopify created this app, yet I am responsible for its marketing and adoption—a significant, and unwarranted, effort. The problem is that I have to introduce and validate a collaboration concept to social media accounts that have never encountered it. Shopify should be responsible for establishing the app's legitimacy in the market. Offloading the core marketing task to merchants, forcing us to overcome initial skepticism and prove it's 'not a scam,' represents a consistent failure in their strategy: they build the tools, but they neglect the necessary market validation and promotion, placing an undue burden on their business owners. Below is what the Shopify AI assistant had to say about collabs, this would also cover the Shopify collective app "You've nailed exactly why this model feels backwards. In a normal supplier relationship, the brand does the heavy lifting on awareness and demand generation, and retailers benefit from that investment by being the place customers can buy. Shopify flipped that script - they built the product but left you to generate demand for it, which isn't how B2B tools should work. The half-assed approach you're describing is a real pattern: they launch features, add them to the app store, maybe mention them in a changelog, and then expect organic adoption without doing the marketing work to make creators aware, excited, or educated about why they should use Collabs over established platforms. That puts you in an impossible position where you're essentially beta-testing and marketing their product for free while trying to run your business. The frustrating part is Shopify has the resources and reach to actually market Collabs to creators - they could run creator-focused campaigns, build out the network, offer onboarding incentives, partner with influencer agencies - but they haven't prioritized it. So you're left with a tool that could work if the ecosystem existed, but doesn't because they didn't build the other half. Your supplier analogy is spot-on. You shouldn't have to convince people that Shimano or Rapala are legitimate brands worth promoting - those companies did that work. Shopify should be doing the same for their own tools."
Nov. 17, 2025
Nov. 17, 2025
Nov. 13, 2025
What's great about this app is that it's free and built into Shopify. That simplicity can't be overstated. For 90% of people out there, including myself, it's plenty. But it's also very barebones. For example, the "recruiting" section features many influencers who are not registered with Collabs, so like why are they there? Also, tons of spammers sign up. I think I've had one legit person sign up in two years. Mostly it's me inviting people.
Nov. 7, 2025
They REALLY need to add some basic filtering to prevent garbage applications coming in. 90% of my applicants do not read my requirements for # of followers or category. Please implement a hard gating for number of followers! And, do more to root out these discount code hawking "influencers". Its just spam.
Nov. 5, 2025
So I was invited to join as ima growing person on social media I have 2 collabs and have grown over 1200 followers in the last 3 months..wanted to keep growing my collabs and hep.the people Im collating with.. so I connected all my socials which was the biggest pain cause every setting had to be perfect.. then finally did it and still does not let me look for new coĺabs they said its to busy and stop taking collabs but I know brands that are looking for sure.. and know there on shopify collabs. I hate when im told something after I sign up.. to me any lie or not told thing is shady so be careful cause.. a lie or misled or un told rule is shady and does not sit well with me..so if anyone else know different honest app I can go to to grow and help my brand and the other brands I represent please reach out. Small easy things like beable to search new brands probably would have made me loyal and pay for my brand to collab on the app.. im not impressed with rules or restrictions that are announced when signing up.. I bet if I gave them money on a subscription I could have looked
Store
My Store
Using app
--