Klaviyo: Email Marketing & SMS
Email marketing, SMS, & WhatsApp that turn messages into sales
Rating
4.6
feedback
2,573
chart
#2,248
All reviews
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Jan. 27, 2026
Found this to be far better than Mailchimp and they seem to be always improving the features and have so many options to customize your email design. I love how easy it is to set-up A/B tests, the integrations, the analytics, and the new AI tools as well, not to mention incredible customer service if you ever have an issue (or in my case, accidentally permanently delete something).
We're really glad to hear that you're loving the features and AI tools we have! Thank you for shouting out our support team, and for the 5 star review!
Jan. 27, 2026
Aside from the fact that it is kinda expensive from what it offers, most of the services offered like help desk, reviews and email are all mediocre and mostly only offer basic features. It is also unneccessarily complex to setup at first. Once you do the initial setup, it is mostly fine to use but I would not rely on it for anything other than email maketing.
Thank you for your feedback. We really value your perspective about our features, and we encourage you to reach out to our support team with any questions you have! They'd be happy to help out.
Jan. 25, 2026
trying to set up 10% discount pop up for my shopify website has been a bit tricky. thought it was finished when a pop up says "Klaviyo onsite tracking must be enabled on your website to display your form." support says it needs to be done from the shopify website, shopify support says it needs to be done in klaviyo. It started off easy
Thank you for sharing your experience regarding setting up a discount form in Shopify. A member of our team will be reaching out to you via email to help resolve this issue.
Jan. 23, 2026
I followed explicit instructions from Klaviyo support to resolve a configuration issue. That guidance resulted in service interruption and an accelerated billing cycle. Despite clear communication records, this is now being treated as a “customer-initiated change.” This is extremely disappointing and uncomfortable as a paying customer. I hope Klaviyo will review support-led actions more responsibly.
Thank you for your feedback. A member of our support leadership team has reached out to you directly, and is eager to help resolve this issue with you.
Jan. 22, 2026
We switched to Klaviyo in order to use Email Marketing & SMS within one app and it has been such a smooth transition. We love the ease of use that the app offers as well as the customer service. We frequently attend their seminars and find their articles and resources very helpful.
Super happy to hear you switched to Klaviyo and are loving our seminars and support team! Thank you so much for the 5 star review!
Jan. 21, 2026
I do love Klaviyo, I wish there wa s mobile app, even if it was for just email campaigns
Thank you for the positive review! We appreciate the feedback and will be bringing this idea to our product team!
Jan. 20, 2026
Klavio would't import my subscribed email list. It's how to import contacts from shopify instructions absolutely did not work.
Thank you for sharing your experience and letting us know about the trouble importing your email list. We’re sorry to hear the instructions didn’t work as expected. Our support team has reached out to you via email and is eager to help solve this issue!
Jan. 20, 2026
Klaviyo is hands-down one of the most powerful email and SMS platforms out there for ecommerce. The depth of their analytics is where they really shine. From revenue attribution to flow-level performance and segmentation insights, Klaviyo gives you the kind of data that actually helps you make smarter decisions and squeeze more sales out of every campaign. The segmentation and automation capabilities are excellent, and once you know your way around the platform, it becomes a serious growth engine. If you care about understanding customer behavior and optimizing lifecycle marketing, Klaviyo is hard to beat. That said, pricing is the biggest downside. Being charged for all profiles in your account—even ones you never email—can feel frustrating, especially for growing brands with large lists. It would be much more fair (and sustainable) if pricing were based only on the profiles you actively send emails to. Overall, Klaviyo is an elite tool with best-in-class data and performance. If they adjusted their pricing model to better reflect actual usage, it would be close to perfect.
Thank you for the thoughtful, 5 star review! We're really happy to hear that you're seeing value in Klaviyo analytics, and that the data we provide is helping your business grow. Understanding your customers is incredibly important, and we're glad that we can help you do so! We appreciate the feedback regarding pricing. Klaviyo bills based on active profiles, and we encourage you to suppress profiles that you don't plan on sending emails to. You keep suppressed profiles' data, but since they're unable to receive emails, you do not need to pay for them, and they do not count towards your active profile limit. We encourage you to reach out to our support team, and we can help you suppress profiles, which will in turn help save on your plan!
Jan. 20, 2026
Great email tool! We have over 30,000 subscribers and the continued focus on customer experience from Klaviyo has helped me better serve my customers.
We're really excited to hear that Klaviyo's helping you connect with customers and improve their experience! Thank you for the 5 stars!
Jan. 16, 2026
Amazing, detailed, precise solutions provided by customer service.
Thank you for the 5 stars, and for shouting out our support team!
Jan. 14, 2026
Love using Klaviyo! The platform has provided the specific functionality we are looking for to achieve our email and sms goals.
Thank you so much for the 5 star review!
Jan. 14, 2026
We’ve had a great experience using Klaviyo to increase customer engagement and scale online sales across our brands. The platform is intuitive and user-friendly, giving our teams clear insights and tools that directly improve the customer experience. Its seamless integration with Shopify makes it easy to launch targeted, time-sensitive promotions with reliable performance metrics. Those insights allow us to stay agile, quickly optimizing campaigns, forecasts, and marketing goals.
Glad to hear that Klaviyo is helping you engage with customers and improve their experience! We appreciate the 5 star review!
Jan. 14, 2026
Great app to work with, with endless possibilities for segmentation and flow development. Also customer service is amazing, they are fast and always there to help us out whenever we need. Highly recommend it.
We appreciate you shouting out our support team! Thank you so much for the 5 stars!