Marsello: Loyalty, Email, SMS for Shopify

Marsello: Loyalty, Email, SMS

Grow your business through customer loyalty.
Rating
4.3
Feedback
151
Reviews
Chart
#991
Shopify

All reviews

5 / 5 Share
May 10, 2020

I love this app! It saves me money by integrating both loyalty and email marketing. I haven't even utilized all the tools yet but my business has grown over 50% since I have been using Marsello

Store Using app Total reviews Average rating
living simply soap About 2 years 2 5.0
5 / 5 Share
May 10, 2020

Hello, nice job ! but it will be cool to use this product only with POS with a "vip card member for exemple, for a specific type of customers add like permanent advantages for any purchases.

Store Using app Total reviews Average rating
ADG Studio 2 days 5 4.6
5 / 5 Share
April 17, 2020

This app creates an fully-functional loyalty program with all the email automations to go with it. Even the free version of it is very comprehensive. Really easy to set up out of the box - a couple of hours and you have a really professional loyalty program. Great stuff.

Store Using app Total reviews Average rating
After Hours Boutique About 2 months 4 5.0
5 / 5 Share
April 10, 2020

We linked Marsello to our online and physical stores with a loyalty program and automated email marketing, making it easy for us to communicate with customers regularly and to offer them rewards that keep them coming back. With the recent COVID-19 developments, we have been able to direct our customers to our online stores and keep them updated with any changes. Marsello is an essential tool for the Bulo Shoes business.

Store Using app Total reviews Average rating
Bulo About 1 year 1 5.0
4 / 5 Share
April 7, 2020

Pop up form is not capturing emails from subscribers which is horrible only realised it after 9 months of using it, which means we have lost tons potential customers orders. Last but not least, loyalty rewards point have been set to a minimum purchase, and have saved the setting, but our customer still allow to redeem without minimum purchase! It is causing chaotic at our backend. Interface is nice and really wanted to like this app but that's a complete deal breaker. And their tech support to rectify issue take forever to reply and solve the problem! Updates: They managed to solve the problem, would give a 5 stars if they can reply and fix it earlier

Store Using app Total reviews Average rating
Bedding Affairs 10 months 3 4.0
Developer Reply

I'm glad we could get to the bottom of the issue with you to find it was your old MailChimp pop up causing the issue and that everything has been straightened out with your reward spend thresholds. Sorry for the initial delay in response. Due to COVID-19, we are busier than usual. Thanks very much for your patience.

5 / 5 Share
March 24, 2020

The free version is so easy to use and so easy to explain to customers. I am amazed at how many features this offers!

Store Using app Total reviews Average rating
Inland Mama Over 1 year 1 5.0
5 / 5 Share
Jan. 24, 2020

I use marsello to engage with new and continuing customers on my site and it has helped immensely with efficiency and growth. A great asset.

Store Using app Total reviews Average rating
NCMPRBL 3 months 23 5.0
5 / 5 Share
Jan. 13, 2020

This is the best loyalty app on Shopify and I've tried a few. Great interface and easy to use. This app is especially great if you have a retail store as well. It is the only one that integrates into your POS that doesn't cost and arm and a leg. The support is amazing as well!

Store Using app Total reviews Average rating
Vapeluv Vapeshop Almost 2 years 5 5.0
5 / 5 Share
Nov. 20, 2019

Simple to use. My customers are enjoying it and making good use of all the ways to redeem rewards. This program solved my problem of finding a rewards program and email campaign platform that perfectly integrates customers from my shopify website www.springyfeet.com.au with my in-store Vend based shop. I can now offer a totally integrated response. Thanks to Marsello and its customer segmentation, I can more easily craft appropriate campaigns. Great app, highly recommend.

Store Using app Total reviews Average rating
Springy Feet About 1 month 1 5.0
1 / 5 Share
Feb. 20, 2025

Although the app itself has great features, the support is the worst I have ever experienced. I have been waiting over a month (close to two) for technical resolution of a problem the Marsello tech caused and they keep blowing me off by rewriting my complaint in their own words or just telling me they are too busy or by not bothering to reply at all for days. If you think you may need assistance with the app, look elsewhere. They re really not interested in helping existing clients. While the issue above was resolved, the company randomly claimed that their "prices were too low" and they raised the cost of my subscription by like 1,000%-- it went from about $30 monthly to over $160. So, BEWARE... if you think this it it available at a "good" price, they may decide again to "make their prices match competitors" and mark up what you're paying by orders of magnitude. And at this point, like me, you may find that you're in too deep to change. BEWARE. Beyond that, their site does NOT work well on mobile. If you're looking for something you can manage on the go, this is not the app for you. Furthermore, they charge you based on customers but offer no method to determine if those customers are active (even though they have a Lost Customers segment). Once a name is on your list, you pay for it forever, even if it is "lost." They should have an opt-in preset email flow so clients can regularly audit their lists to keep costs low.

Store Using app Total reviews Average rating
UB2 | Urban Baby Bonnets Over 5 years 9 4.4
Developer Reply

Thanks for bringing your support request to our attention and sorry for the back-and-forth experience. I understand Jase, is in touch with you and dedicated to getting a speedy resolution.

5 / 5 Share
Nov. 4, 2019

I've been having an issue with fake accounts being set up on my site. Initially, I suspected they might be coming from the app or developers themselves in order to boost my customer numbers in order to collect higher fees. They have actually been quite helpful in figuring out where these are coming from, and have gone above and beyond with regards to customer service in trying to help solve the issue. Thanks.

Store Using app Total reviews Average rating
Cedar Creek Essentials Over 1 year 2 5.0
Developer Reply

Thanks for working with us! We hope you found a fix for those pesky fake accounts!

2 / 5 Share
Sept. 15, 2019

i am still ne to this app, but its very misleading, there is nothing in the free version of this app? i don't know why they are claiming that with free you can do so and so, unless i don't know how to use it

Store Using app Total reviews Average rating
Plus Minus Co. About 1 month 3 4.0
Developer Reply

Thanks for getting in touch. You can see accurate information about our pricing on our Shopify listing and at marsello.com/pricing On our free plan, you can create a custom loyalty program to start rewarding your customers for ordering, giving you their information, referring friends, etc. This is a great place to start your retention marketing strategy. Our Pro plan offers more advanced features, including email marketing, extra customization, and feedback collection to take your retention marketing to the next level. We have a 14-day free trial so you can see if this is right for you. I’ve sent you an email with some suggestions on ways you can make more use of our free features and some things to try on our free trial if you decide to give Pro a try.

5 / 5 Share
Oct. 12, 2023

Updating my review from 2019. I'm still using Marsello and still loving it. They continue to update the app to keep it fresh and competitive and their customer service is very responsive. Top notch all the way around. I highly recommend this app! I use this app. for automated e-mail campaigns, triggered e-mails and the loyalty program. So far I'm very satisfied with all of the features. Everything is working smoothly and I've had really good response to the 'recover abandoned carts' and 'win back lapsed customers' e-mail triggers. I've tried quite a few different automated marketing platforms and I'm the happiest with this one as it works well and is affordable.

Store Using app Total reviews Average rating
CastleWare Baby Over 4 years 9 5.0
5 / 5 Share
July 11, 2019

I initially got this app for just a reward program, but since enabling it they have added many many more features that will def help me retain customers!! Cant say enough good things! I highly recommend!

Store Using app Total reviews Average rating
Fife and Company Over 1 year 1 5.0
5 / 5 Share
July 24, 2019

Edit: Launched 1 week ago I am already seeing the benefits of Marsello. Made life easier with tons of automations and many positive feedbacks from my customers as well. Highly recommended. ------------- Fantastic customer service even while on trial period! My experience has been nothing but awesome. Will give more feedback when I launch. ;) Thank you so much.

Store Using app Total reviews Average rating
MUJKA CLIPARTS About 2 months 5 5.0
Developer Reply

Thanks for your kind review :)

5 / 5 Share
June 19, 2019

This app is especially easy to use, and effective. Much more efficient than other similar services that we have used in the past.

Store Using app Total reviews Average rating
Domaci About 2 months 4 5.0
Developer Reply

We are glad you're enjoying Marsello. Thanks for the review!

2 / 5 Share
June 21, 2019

If it's too good to be true - it usually is. I am sad that I need to update this review and warn against using Marsello for the short term. The email campaign feature is garbage. Two weeks in a row now it has crashed after attempts to send strategic marketing messages to segmented customers. I have worked with the developers but unfortunately responses are not timely (24 hours +). The rewards program is adequate for the current price point but without an effective email marketing integration you are restricted in the strategies you can deploy to exploit the program. There's no point having a rewards program for the sake of charity. One hopes the developers at Marsello know what they're doing but if they do, they are doing it at the expense of people like me. (well, not anymore)

Store Using app Total reviews Average rating
Jack Stillman Over 1 year 5 3.6
Developer Reply

Thanks for following up with your review. We've reached out to you with a follow-up email to get a bit more information so we can help you.

5 / 5 Share
May 7, 2019

I love this app. It is so easy to use and am getting great sales results!! A very user friendly app would recommend it to anyone wanting to set up automation emails and marketing.

Store Using app Total reviews Average rating
Naturally Coromandel About 1 month 1 5.0
5 / 5 Share
April 15, 2019

This app helped me get my loyalty program online and in store for 1/4 the cost of the other software I used and that was in store only. Their auto email flows are great and save me a ton of time and money. New features are always being added. Having both my loyalty program and email marketing in one app makes things a lot easier. They have a great customer service team that respond very quickly and always help address any problems that arise (which are rare). Definitely would recommend this to other businesses.

Store Using app Total reviews Average rating
Keuka Outlet 7 months 13 5.0
Developer Reply

Thanks for the kind words. We're glad you are loving Marsello!

5 / 5 Share
March 24, 2019

Love how it works. I have the free version and there are so many great ways to use it even at zero cost. Highly recommend!

Store Using app Total reviews Average rating
ThreadzNTails About 1 month 1 5.0
Developer Reply

Thanks so much for your review! This is a great boost for the team 😊

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