Omnisend Email Marketing & SMS
Omnisend Email Marketing, Pop Ups & SMS for Shopify Stores
Rating
4.8
feedback
2,869
chart
#61
All reviews
Review RSS Feed
Sept. 10, 2025
We appreciate your feedback. If there’s something we can do better, please let us know — we’re here to support your growth.
Jan. 13, 2025
I think it's a great app with lots of functions. For that and pleasant customer service via chat i would give a higher score (5 stars). However Omnisend is highly complex and I feel that live support such as phone and better still screen sharing would be very helpful indeed to get the best out of it. I have been chatting with support today and the guy I was taking to - Baka - has been super helpful and we have managed to resolve the initial issue. I am now waiting for some more information on another task. When I started my Omnisend account I had to employ the services of a third party expert. He was based in Australia and I am in the UK. It would be far more useful if this kind of support was in house and I would be able to get far more out of a system that I am paying a lot to use and barely scratching the surface with. I am a small business owner and as such i cannot invest days of time becoming an expert in the platform via academies and you tube videos. Every bit of software we use is complex and the best customer services are those that can literally walk you through exactly what needs to be done to complete a task.
Hi there, Thank you for sharing your feedback with us. We’re happy to hear you find our app feature-rich and that you’ve had a positive experience with our chat support—especially with Baka, who helped resolve your initial issue. We understand your desire for more in-depth, real-time assistance, such as phone or screen-sharing support, to fully leverage the platform’s capabilities. While we currently focus on live chat and email assistance, we’re continuously evaluating ways to enhance our support channels. A senior representative will be reaching out to you to discuss any remaining tasks and provide further guidance. In the meantime, please don’t hesitate to let us know if there’s anything else we can help you with. We appreciate your input and are committed to improving your experience with Omnisend.
April 30, 2024
Good templates, not the cheapest, not the most expensive. Not sure it's worth it as i'm still using it only for cart recovery and never compare it to other apps. But this "Reviews" feature you advertise is THE MOST S*** you can come with! And you even compare your "features" with other apps with years on the market? Here is my honest feedback. Before asking others to switch, at least learn what is actually important for the customers - review feeds, google rich snippets, google product ratings, google seller ratings and so on. You simply have an email servers that send to collect feedback. That's it. Oh, an display the feedback too :D I really hope you didn't able to get more customers confused with your sh*t as the damage your app can cause may take months to recover.
Hello there, Thank you for your feedback. We apologize for any dissatisfaction you've experienced with our "Reviews" feature. Your input is invaluable, and we're working to improve our services to better meet your needs. A senior representative will reach out to you via email to address your concerns further. We appreciate your patience and understanding.
Feb. 14, 2024
I have a lot of mixed feelings about Omnisend Email Marketing, and it is an app I have used for many many years. Their platform is pretty good and relatively intuitive to use, but their charges are bad to the point where unless you're extremely attentive, it feels like a scam. Omnisend charges by billable contact, which is not so bad. However, they also charges for nonsubscribers, who you will not be legally allowed to email. They also charge for customers with no email or phone number, who have not opted out of any email or text. In addition, they charge for SMS contacts even if you don't have SMS enabled. If you keep your billable contacts low by consistently thinning down your worse performing segments, this is a pretty good service. Otherwise you will find your fees hiking very very quickly.
Hello there, and thanks for sharing your thoughts on Omnisend! We appreciate your long-standing usage of our platform and value your insights. We understand your concerns about our billing structure, and we'd like to shed some light on our logic. We charge based on the billable contacts count, which does include non-subscribers and SMS channel subscribers. We disclose this information in detail within our Knowledge Base article, where we aim to explain it in simple language for clarity. Regarding non-subscribed contacts, it's important to note that they may legally receive certain automated emails, such as Abandoned Cart/Checkout, Product Abandonment, Browse Abandonment, Order Follow-up, Customer Reactivation workflows, and more. If you have specific issues with pricing or would like to explore a more suitable solution for your needs, our Support team is readily available to assist. We encourage you to reach out, and we'll do our best to address any concerns you may have. We are available 24/7 and can be reached via in-app chat or email at [email protected]. We appreciate your continued trust in Omnisend, and we remain committed to providing a platform that meets your expectations!
March 30, 2024
After using this for a while we decided to delete the app Some support team is great in understanding your questions then address them directly, most others do not have a clue - they kept sending emails asking for more information which is already provided
Hi there, We genuinely regret to learn about your recent experience. It seems some of our support team members may have missed the mark on this occasion, and that's not what we strive for. We're dedicated to ensuring a seamless experience for our users, so it's disheartening to hear we fell short. Our senior support representative has reached out to gain further insight into the issues you encountered. Please feel free to connect with them via chat. Your feedback is invaluable, and we're committed to enhancing our support process based on it. Thank you for taking the time to share your thoughts with us!
Oct. 27, 2023
Great app and great service, but their pricing keeps going up and up and they keep changing what you get with each package which is absolutely redicilous and where I come from is probably illegal. I will be closing my account in january
Hi there! Thank you for your feedback. We checked the fees you have been charged and indeed, you have seen an increase in your monthly plan as the discount you had in your account has expired, and unfortunately we no longer manage such discount. Please keep in mind that the pricing for your subscription, as well as the number of email credits you get, is based on the number of subscribed and non-subscribed contacts you have in your account while upgrading. You can always check the price for your contact list in our dedicated page here: https://www.omnisend.com/pricing/ To reduce costs, we recommend segmenting inactive contacts and unsubscribing them to focus and engage with your most active customers, do not worry, we have pre-built segments to assist and determine who these contacts are to help streamline the process for you. If you should need any assistance, please feel in the liberty to reach out to [email protected], and our specialized team will be more than happy to help. Wishing you nothing but the best. Have a lovely day!
May 5, 2023
Top platfrom at all! love work on it, perfectly organised, but just for small small business or very big business. SAD! Thank you to Matija and Deniz for their help. both very helpful
Thank you for taking the time to leave a review of our platform. We appreciate your feedback and are glad to hear that you find our platform to be well-organized and helpful! We understand that there are areas where we can improve and we would appreciate any specific feedback you have to help us better serve you and our other users. Our team is committed to continuously improving our platform and offerings to meet the evolving needs of our customers. Thank you for choosing our platform and we look forward to continuing to help you up your marketing game!
Nov. 1, 2023
Tolle App mit sehr eleganten und "cleanen" Newslettern. Mehr Vorlagen würden wir uns wünschen, damit wir die Gestaltung nicht immer zur Gänze selbst machen müssten. Recht rascher Support, das klappt wunderbar. Nachtrag: Diese App wurde von uns deinstalliert. Danach wurden wir mit Mails bombardiert, Antwort auf unsere Fragen kamen jedoch nie. Erst als wir uns dann hier gemeldet haben, hat sich endlich jemand bequemt. Man hat nie Mails von uns erhalten, obwohl wir alles nachweisen können. Wir hatten auch wochenlang Probleme mit der Aktualisierung unsere Kundendaten. Fazit: Eigentlich eine durchaus gute App. Aber der Support ist das Wichtigste. Wenn der nicht reibungslos klappt, dann wird es enttäuschend. Wir haben keine Zeit, wochenlang hin- und herzuschreiben oder auf Antworten zu warten. Schade. Wir glauben, dass manchmal hier Leute beim Support arbeiten, die keine Ahnung haben oder vielleicht nicht wollen.
Hello there, and thank you for taking the time to leave a review! We are always working on creating new templates for our customers to enjoy and use, please keep in mind if you have a template that you really like, you may always save this and tweak to your liking for future emails. As for the emails received regarding account deletion, such are expected as once the app is uninstalled, we remind customers that their account can be deleted after if this is not installed back or after 6 months of inactivity. Our team has assured that you no longer receive such communication, as we understand how frustrating this can be. We greatly appreciate your understanding on the matter. If you should need any kind of assistance, please feel free to reach out to [email protected], and our team will be more than happy to assist. We wish you and your store nothing but the best. Have a wonderful day!
June 27, 2022
I have contacted the technical service and it has been fast, Sanya has been able to give me explanatory answers with creeshots, but Omnisend still needs to make many improvements: you cannot save template blocks, you cannot distinguish "newsletter subscribers" from those who do not they are like this (to distinguish the frequency of the pop-up between one and the other)....
Hello, and many thanks for your review! We value your feedback, and our developers are already hard at work at bringing the saved content blocks feature to the new editor; it will be available in the app in the nearest future! Please keep in mind that once a customer submits your form, it will not reappear in the future for them. Have a wonderful day!
March 14, 2022
This is a good app, it is fairly easy to understand if you spend some time watching the videos and the app is fairly intuitive. The only objection I have is that the email does not come directly from my business, instead the customer will see our business name + the omnisenddiv.com and gmail categorizes at as "spoofed email."
Greetings and many thanks for your review! We have a feature called custom domains that will allow you to configure the sender domain for your store. Please keep in mind that omnitestdlv.com is your current test sender domain, and it is not used for campaigns or automations. Our customer service representative has already contacted you with additional information regarding this matter. Have a fantastic day!
Feb. 9, 2022
i would like to send the emails with the names of the users, Also I have several emails from my business, could you please add the option to send the emails from different emails!... thanks!
Hello there and thank you for your review! We do have both features you've mentioned, our support representative has reached out with more details on this matter. If you have any questions or need any assistance, do not hesitate to contact our Support Team, we are available 24/7 and can be reached via In-app chat or email at [email protected]. Have a great day!
Dec. 13, 2020
The WYSWYG editor interface is kind of simple to use but lack some interesting features. Customisation is also a bit restricted.
July 29, 2019
Great functionality for email. We transferred from mailchimp. Especially that you can target people who added a product to cart instead only abandoned cart who left checkout (big gamechanger for revenue!) We like the simplicity and emails you can setup. Went easy with almost no problems. We used it for 20 days now. Also after the trial ends you dont get any notification that it ended. Support answered quick, but gives basic responses which obviously didnt read our emails thoroughly before replying. We will try with Serge, but we think its very strange that a company focused on emailcollecting doesnt have to functionalty to give every ecommerce business the best changes to collect emails. One very big BUT: We are very dissapointed with the forms to collect emails. For this pricing you expect the best of the best with lots of control. But its like a basic form with almost no functionality to adjust like: 1. When you offer free product for sign up or discount you cant add a automatic discount, like for the convenience of the customer. 2. You cant adjust the Spin to win wheel to your needs after they sign up. Only with discount coupons that are rendered by omnisend. 3. Very strange you cant decide what the browser will do when they signed up: so you cant put a website link where the customer will be transferred to. Only a VERY VERY BASIS ugly thank you form. Which you cant make nice or adjust. Very dissapointing. 3. Also no 3th party apps will help with this. The email will be synced with privy but will not connect with the history of the client what he or she did on our webshop. So that wont help. There are not many apps that work with Omnisend. You only see klaviyo or mailchimp support. Because of this we wanted to delete it but we already made lots of emails and dont want to change again. We always had a signup rate of 10% with the spin and win wheel and to win a free product. Worked great. Now its reduced to 5% because of very basic signup forms of Omnisend. And we cant use there wheel of fortune because it only work with discount coupons. I explain why its so important for ecommerce: When you give a customer who signs up a free product with a discount coupon the customer cant add another discount coupon. So normally after 3 days of not buying you want to get the customer over the edge with 10% extra discount but thats not possible. So we made a workaround with a automatic-add-to-cart-product link. So the customer can still use another discount. Unfortunately you cant add this link to signup forms of omnisend. I still so dissapointed and really cant understand why this is so basic stuff. My advice to omnisend: take a look at other great signup forms partys how thats working and adjust to it or work together with them..
Wow, thank you for such an honest and constructive review. We truly appreciate feedback from our customers, as it helps us improve the product and the services. We will pass your great ideas about signup form improvements to our product team, meanwhile, Katherine from support will reach out to you to discuss if any of the workarounds could work well for you.
June 17, 2019
It has potential for email marketing, good design and features; however deliverability of emails is REALLY bad. It's really frustrating to have chosen this app to work for and now having wasted long hours of work in a solution that doesn't do the job. I would recommend to test other solutions before jumping all in into this app, as I did.
Hi Daniela, we understand how frustrating this may be, you found the app that you would like to use for your marketing, but you are not getting the expected results. We apologize for the time it's taking to get to where you want to be. It's always a challenge for migrating customers, it takes more time to get the trust from the internet service providers when you start sending from a different domain. Katherine just reached out to you, we will create domain records for your automation to help resolve the deliverability issue asap.
May 18, 2019
I used this app to help me automate adding people to my mailing lists and segment my list. I really like the layouts it gives and the formats. I absolutely love the sleek designs for pop-ups and the ease of use. I chose it over another popular CRM because of its wheel of fortune option and so far I have no regrets. I wish it had inline newsletter forms I could make without having to write the custom HTML myself. I loved how easy it was to create different inline forms for my different pages and just copy and paste it into the blog post exactly where I wanted it. I may end up switching after the launch because of that fact as I love to make my landing pages in a blog post and just copy and paste the inline forms. I like the landing page options they have and the scheduling but I much prefer to keep people in my site then use an outside page.
Thank you for taking the time to share your honest review. Your feedback is much appreciated, our product team will look into how we could make this area better for our customers. We are sorry, that the only option, for now, is to have your form as a custom HTML form. Feel free to reach out to [email protected] if you need guidance.
April 21, 2019
The app is great, but it is SO expensive! It is based on your number of subscribers but knowing that your ATC emails are also counted in the total it brings the price up quickly!
Happy you like using Omnisend! So the price depends entirely on the number of contacts you communicate with and it is adjusted based on specific ranges (0-500; 501-1000, etc.) Considering the various features available on our app, such as welcoming and transactional emails, other automations, omnichannel availability, we still offer a very competitive price on the market. You can always check the pricing here: https://www.omnisend.com/pricing/
April 26, 2017
Its not working well at all. I sent one email blast it then locked me out and said no passwords work and I have been trying to reset the password for an hour now. Its more work then its worth
Dec. 16, 2016
Simple to use, very user friendly. I've wanted something like this for a good while, but no one product did it all - until now. Pleased I found it! Note added 13 December. Unfortunately I found that if any of your customers are using Norton Virus protector this site is flagged as a Phishing Site when using the scratchcard template. I advised Soundest and was advised I would get a reply about this in 24 hours. Four days later I asked them again, and was advised that the issue had been passed somewhere else and I would be advised in due course! I stand by my initial comments, but this is clouding my opinion. Do not use the Scratchcard template until it is fixed. Norton blocks the site and it reflects on your site to your customer. At this stage I am only on the 14 days trial,(8 days left) so may look elsewhere in the meantime. 4 Days later I'm told in an email - Final Update! the problem is fixed. And it seems to be so well done on that. I like the product, but the service levels need to be worked on. Final Update indeed. If they would have said - Thank you for taking the time to highlight an issue that could have shown users of our product in a bad light to potentially millions of their customers, The problem has now been rectified. that would have been customer service. And if there had been a by the way we recognize how this could have looked to your customers here is 3 months free premium services for your time and effort, that would have been customer retention. Never mind!! I will trial this for a few months - solely because Shopify have validated them. I will keep looking elsewhere however. Nice product generally, customer service and response times are lacking.