Yotpo: Email Marketing & SMS

Aug. 8, 2025

I have been using this app for 8 years along with their other apps, Yotpo Reviews and Yotpo Loyalty Rewards. I waited way too long to delete their clunky apps. And because I was a long time grandfathered-in member, they thought the need to disconnect my Klaviyo integration because I wasn't paying their "Premium Price". That's not MY FAULT! When I had an issue, they would try to get me to upgrade. Why would I want to upgrade and pay more money for less when I have been using your app since August 2017? Yotpo has left me with a very bad taste in my mouth.

July 17, 2025

I'm just starting with Yotpo but cannot agree to all the 5 star ratings. I find e.g. the email editor or the flow designs cumbersome and not easy to navigate. And when asking the support team often I end up with the SMS team even though I ask for the email team. Once connected to the right team it again takes a long time to get to the right answer. Not great so far. I will update this review once I have more and better experience.

July 10, 2025

They offer no help and keep you hanging when it's actually impossible to arrange the installation. I've been working on this for over a week, installing everything necessary and making changes in my Shopify store, only to be told that SMS Bump is working, even though I see nothing has come in. I've tested it several times myself, asked several people to test it for me, and received nothing at all. Even when I tell them all, I keep getting disconnected, either with someone who has nothing to do with it, or with the same person who's supposedly the higher-up (who disconnects themselves) from the service. I don't know what kind of higher-up is, but I wouldn't wish this problem on anyone else. They're only interested in good results; they don't really care about anything else.

June 24, 2025

Terrible Experience – Avoid Black Crow! I signed up with Black Crow based on a Yotpo recommendation, expecting a reliable and results-driven service. Unfortunately, that couldn’t be further from the truth. Once they took our money, there was zero follow-up or support. They didn’t bother to check if the system was even working or delivering any value. Trying to cancel was a nightmare — the process is deliberately difficult and frustrating. It’s clear they care more about locking you in than actually helping your business grow. Very disappointing experience. Save your time and money — look elsewhere.

June 18, 2025

This transition has not gone as planned—and it has cost us big time. Since switching to Yotpo Email, we’ve lost over $50,000 in email revenue, due to a botched migration that we were told would take 1 month… it’s now dragging into month 3. Yotpo admitted we were right, but only credited us $3,369 out of the full losses—even though we followed all their guidance. They explicitly told us it was safe to leave Klaviyo. It wasn’t. Our email performance dropped immediately, and fixing it has drained hours of internal time. To make matters worse, they never disclosed we’d need to pay $2,286 per year for a third-party Zapier app just to keep using Attentive SMS—even though we made it crystal clear from day one that we weren’t switching SMS platforms. Now they’re saying they’ll “make sure future sales reps don’t forget to disclose this.” That’s not a solution—that’s a warning to everyone reading this. We’re even considering legal action because the financial and operational damage is ongoing. If you're thinking about leaving Klaviyo, DON’T. I regret this decision every day.

June 6, 2025

This app has charged me multiple times for so-called “test” SMS messages that I never triggered myself. There was no warning that these test messages would deduct from my credit balance. Total red flag. I contacted support three times, and all I got were generic, copy-paste replies with no real solution or refund. They completely ignore the actual issue. On top of that, my customers received SMS messages in the wrong language, while emails in the same flow worked perfectly. The SMS part is clearly broken or misconfigured, but I got charged anyway, even for messages that were never delivered (status: pending). This app is not transparent, support is useless, and billing is shady. Until they fix this, I strongly recommend avoiding it.

May 15, 2025

I've been using the application since 2020 (SMS Bump at the time) and now, for no reason at all, the flows of abandoned cart are no longer being sent. The support is useless.

April 9, 2025

The app is terrible, I have spent many weeks to setup and raised many tickets to support. After follow all of their guidance, the simple Abandoned Checkout Flow still does not work. dont understand why there are too many good reviews. Customer service agents have no ideas about their app. Poor support, wasting alot of time. After getting all of my customer emails, the app can not do anything.

March 23, 2025

Tried moving over from Klaviyo and had the worst experience and worst customer service I've ever dealt with (John D.). Would not recommend at all

March 4, 2025

I wanted to use abandoned checkout emails, so I set everything up, only to later realize that the emails weren’t being sent. I contacted support, and they informed me that my account was not validated—something that was never mentioned anywhere. When I asked them to validate it, they insisted that I needed to add SMS marketing policies to my store policies, even though I only wanted to use email marketing. I don’t see why this should be required for email-only users. Very frustrating experience.

Feb. 20, 2025

ABSOLUTELY USELESS , DOESN'T WORK, THE SUPPORT IS ALSO NOT AVAILABLE AND THEY CUT AND CHARGE MONEY AND THE APP DOESNT WORK

Feb. 9, 2025

The app purposely reports fake ROI data to incentivise you to spend more on sent emails. When we contacted them showing fake ROI reports on orders that were included in results despite having nothing to do with sent email campaigns they only said that they could not provide information on how the data is calculated and closed the ticket. We're reporting them for a gross violation of the Shopify Partner Agreement, and hopefully, we'll see them gone from the Shopify app store soon. According to our legal, knowingly providing fake ROI reports to manipulate you into increased spending meets a legal definition of fraud, so we will likely take matters further.

Jan. 23, 2025

I have been using this app for the past two years, the sms campaign part of things Is a complete scam. Recently I’ve noticed that the campaigns aren’t being sent to my customers and the app is overcharging for messages sent. I’ve reached out each time and a ticket is created with no resolution and broken promises. I will be moving to a different app.

Jan. 21, 2025

There are so many issues the past few months.

Jan. 7, 2025

HORRIBLE APP & WORSE CUSTOMER SERVICE. Their email editor is very glitchy. Which was disappointing after spending 3 hours setting everything up. When you go to edit text or email messages the editor wont let me add emoji's and will put my texts in random places. I cleared my cache, restarted my computer and all to have tech support tell me to use a different browser... um excuse me? I use the same browser (chrome) for ALLL other shopify apps so why should I have to use a special one for a app rated 4.9 stars? I gave up and wasted my time with this. Don't recommend because even if the editor works on your browser tech support is no help

Dec. 30, 2024

I had them for the pass 2 Years and it was great when they set it up for me. But since we moved out store to another shopify account and asked for help transferring over our campaigns we had setup they we no help and never tried to help in fact closed my ticket. I now had to eliminate them from my new shopify account and us my credits I had remaining and sms/email blast everyone and updating customers about our changes. If you ask me I did find a better solution YMS for my sms and will be needing someone new for my reward and loyalty program as I wont be using them for that either.

Jan. 15, 2025

I swapped to Yopto after being sold on a more cost-effective solution for email marketing from Klaviyo. Take my review as a warning that cost-effective doesn't mean equal efficiency. Yopto lacks in integrations I had previously with Klaviyo and so far I am pretty disappointed I made the swap. To make it worse, the system glitches all the time. Literally, I can't get it to load on Chrome or Safari consistently. So half the time I am fighting with my browser just to even access my email. If you're thinking about it, just don't do it.

Nov. 28, 2024

Tech Support is the worst and after 4 weeks they have never fixed the simple issue as to why I cannot see conversion details. They NEVER accessed the Shopify Store after requesting access, and I could not segment, and had no analytics data. SMS marketing accounts for roughly one-third of our monthly sales. Being forced to “blindly” send marketing messages without conversion data or the ability to segment has significantly impacted our business. This situation was far more than an inconvenience—it directly affected our potential revenue. To continue with Yotpo would only result in further harm to my business, so I’ve made the decision not to renew or continue with their services.

Nov. 23, 2024

Yotpo has been a frustrating experience. The app lacks transparency in budget tracking, and email links consistently fail to work. Despite multiple requests for support, the issues remain unresolved. Being locked into a one-year contract has only added to my disappointment. I cannot wait for this contract to end!

Nov. 9, 2024

DO NOT USE THIS. I am not sure how they got so many good reviews. Their SMS subscription is broken, very hard to setup. Their support staff in Philippine are poorly trained. DO NOT WASTE YOUR TIME ON THIS APP.